One of the most famous logos in the world today is that of Apple, the American multinational specialised in electronic products. They are widely used in advertisements, associating them with health, youth, knowledge or temptation. Nowadays, apples remain rich and evocative. The ‘Apple’ menu, the success of a multinational In the popular oral tradition of Western fairy tales, Snow White naively bites into a poisoned apple, but her death, albeit temporary, is followed by a resurrection. In Christian tradition, due to a shift in meaning in the Vulgate (the Late Latin translation of the Bible), the apple tree represents the tree of knowledge and temptation, the Fall of Man, when Adam and Eve bite into the forbidden fruit. The giant Þjazi, forcibly takes her far away from Asgard, and this abduction causes the premature ageing of the gods. In Snorri’s Edda, a 13 th-century collection of Norse myths in prose form, the goddess Iðunn is the keeper of the apples of immortality, food of the gods. In Celtic mythology, portrayals of Lugh, one of the prominent gods, usually show him holding three apples, signs of immortality, power and prosperity. In another Greek myth, Eurystheus commands Heracles (Hercules in Roman mythology) to fulfil twelve labours, one of which was to steal these same golden apples by braving Ladon (the dragon). Paris gave the golden apple to Aphrodite, the goddess of love, beauty and fertility, who, in return, promised to give him the beautiful Helen of Troy, thereby triggering the Trojan War. ![]() This event led to the Judgement of Paris, to end the quarrel by choosing the most beautiful goddess. The apple was inscribed with the words ‘To the fairest’ and caused mayhem among the crowd. According to one version of the myth, Eris, the goddess of discord, was furious at not having been invited to the wedding of Thetis and Peleus, so she took one of the apples and threw it among the guests. These apples promised immortality and anyone who ate them would never again experience hunger, thirst, suffering or illness. They were kept in a garden guarded by the Hesperides, daughters of the goddess of the night, and by Ladon, a hundred-headed dragon that never slept. In Greek mythology, both gods and mortals coveted the golden apples the mother goddess Gaia gave as a wedding present to Hera and Zeus. Arrow-games arrow-left-red arrow-left-white arrow-left arrow-right-red arrow-right-white arrow-right arrow-select-orange arrow-select-white arrow-select arrow-top check-icon chef chevron-bottom-small chevron-bottom comment-white comment courses-bg-icon events-img-1 events-img-2 ico-contact ico-facebook ico-linkedin ico-print ico-twitter icon-360 icon-accordion-chevron icon-addr icon-archives icon-book icon-bookmark icon-calendar (copy) icon-calendar icon-chat icon-clock icon-close-red icon-close-white icon-close icon-collection icon-comments icon-delete-grey icon-email icon-event icon-eye eye icon-facebook-l icon-facebook icon-favorite-active-red icon-favorite-active icon-favorite-red icon-favorite-white icon-favorite icon-file icon-fill-pencil icon-fork icon-google-l icon-info icon-instagram icon-lang icon-menu icon-mic-full icon-mic icon-notification-red icon-notification icon-pages icon-panorama icon-pencil icon-people-2 icon-people-3 icon-people icon-people2 icon-phone icon-pin icon-play-orange icon-play-white icon-play icon-plus icon-publication icon-pulse icon-quizzes icon-random icon-reading icon-recipes icon-resize icon-scroll-to-top icon-search icon-share spinner11 icon-star icon-ticket icon-title-activity icon-title-default icon-title-game icon-title-h5p icon-title-video icon-tripadvisor icon-twitter-l icon-twitter icon-user warning icon-youtube learn-hat learn-icon like logo ok-icon reply round-arrow-gray round-arrow shareĬC - Raphael, The Three Graces, 1503-1508, Musée Condé, Chantilly, France
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